The name of the company was derived from one of the many reasons people flock to Florida, Gulf Shores, Alabama, and all beaches along the Gulf of Mexico; that, of course, is the beautiful, snowy White Sands.
On
every beach cosmetic product we offer you will find the mermaid on the
surfboard symbol. White Sands chose this trademark based on quality
and what it represents to people who love our oceans and beaches.
The mermaid and the surfboard are combined to show us clean, beaches, and
white sands are a way of life.